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Ranking best brands 2023

Water

Sample: 4,500 people, representative of total Belgian population Fieldwork period: October/November 2022
Method: Online Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum, Cross-Selling Potential, Experience, Brand Image.

Top 10 Water Brand

  • 1. SPA
  • 2. CRISTALINE
  • 3. CHAUDFONTAINE
  • 4. SAN PELLEGRINO
  • 5. EVIAN
  • 6. PERRIER
  • 7. BRU
  • 8. VITTEL
  • 9. ORDAL
  • 10. HEPAR
  • SEE TOP 10
Share of soul
1
1. Spa

Soul: 58.2 / Wallet: 83.96

2
2. Cristaline

Soul: 49.33 / Wallet: 50.97

3
3. Chaudfontaine

Soul: 46.73 / Wallet: 36.95

4. San pellegrino

Soul: 46.59 / Wallet: 23.34

5. Evian

Soul: 39.67 / Wallet: 31.99

6. Perrier

Soul: 41.48 / Wallet: 27.93

7. Bru

Soul: 37.39 / Wallet: 21.53

8. Vittel

Soul: 26.93 / Wallet: 19.54

9. Ordal

Soul: 18.98 / Wallet: 26.68

10. Hepar

Soul: 15.36 / Wallet: 25.8

Share of wallet

Water

Brand logo
01
Spa
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Brand logo
02
Cristaline
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Brand logo
03
Chaudfontaine
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04
San pellegrino
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05
Evian
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Less info
06
Perrier
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07
Bru
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08
Vittel
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09
Ordal
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10
Hepar
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11
Nestlé pure life
More info
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12
Contrex
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13
Valvert
More info
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14
Badoit
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15
Volvic
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Rank

Brand

100 80 60 40 20 0
Selected brand Average sector

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