Ranking best brands 2024
Water
Sample: 4,500 people, representative of total Belgian population
Fieldwork period: October/November 2023
Method: Online
Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum,
Cross-Selling Potential, Experience, Brand Image.
Top 10 Water Brand
- 1. SPA
- 2. CRISTALINE
- 3. EVIAN
- 4. SAN PELLEGRINO
- 5. CHAUDFONTAINE
- 6. VITTEL
- 7. PERRIER
- 8. BRU
- 9. ORDAL
- 10. VOLVIC
1. Spa
Soul: 72.26 / Wallet: 90.42
22. Cristaline
Soul: 50.67 / Wallet: 62.01
33. Evian
Soul: 45.28 / Wallet: 43.81
4. San pellegrino
Soul: 49.07 / Wallet: 38.66
5. Chaudfontaine
Soul: 44.77 / Wallet: 32.54
6. Vittel
Soul: 32.34 / Wallet: 39.89
7. Perrier
Soul: 48.21 / Wallet: 23.42
8. Bru
Soul: 44.26 / Wallet: 27.2
9. Ordal
Soul: 19.58 / Wallet: 37.28
10. Volvic
Soul: 13.99 / Wallet: 40.78
A
Audio/Video AutomotiveD
Dairy & Plant-Based FoodG
GardeningH
Home ComfortI
ITK
Kitchen appliancesL
Large household appliances Liquors & SpiritsP
Pet FoodR
Renovation & decoration Retail (FMCG) Retail (Hi-Fi, Electro) Retail DIY & GardenS
Salty Snacks Soft & Fruit Drinks Stationery Sweet SnacksT
Tools & machinesW
WaterWater
