Ranking best brands 2023
Do it yourself
Sample: 4,500 people, representative of total Belgian population
Fieldwork period: October/November 2022
Method: Online
Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum,
Cross-Selling Potential, Experience, Brand Image.
Top 10 Do it yourself Brand
- 1. BOSCH
- 2. LEVIS
- 3. MAKITA
- 4. STIHL
- 5. BLACK & DECKER
- 6. GROHE
- 7. TEC7
- 8. PATTEX
- 9. KNAUF
- 10. POWERPLUS
1. Bosch
Soul: 71.99 / Wallet: 92.3
22. Levis
Soul: 53.85 / Wallet: 66.88
33. Makita
Soul: 58.13 / Wallet: 57.97
4. Stihl
Soul: 62.56 / Wallet: 31.76
5. Black & decker
Soul: 47.96 / Wallet: 37.03
6. Grohe
Soul: 53.72 / Wallet: 29.42
7. Tec7
Soul: 54.15 / Wallet: 23.74
8. Pattex
Soul: 46.7 / Wallet: 20.65
9. Knauf
Soul: 35.59 / Wallet: 33.88
10. Powerplus
Soul: 35.37 / Wallet: 33.88
A
AutomotiveC
Confectionery, biscuits, snacks Consumer electronicsD
Dairy Do it yourselfE
Energy & fuelF
Financial services & insurancesG
GardeningI
ItK
Kitchen retailL
Large household appliances Liquors & spiritsN
Non-alcoholic soft & fruitP
Personal care Pet & hobby retail Pet careR
Retail (food, near-food) Retail (hi-fi electro)S
Small household appliancesT
TelecomW
WaterDo it yourself


