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Ranking best brands 2023

Do it yourself

Sample: 4,500 people, representative of total Belgian population Fieldwork period: October/November 2022
Method: Online Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum, Cross-Selling Potential, Experience, Brand Image.

Top 10 Do it yourself Brand

  • 1. BOSCH
  • 2. LEVIS
  • 3. MAKITA
  • 4. STIHL
  • 5. BLACK & DECKER
  • 6. GROHE
  • 7. TEC7
  • 8. PATTEX
  • 9. KNAUF
  • 10. POWERPLUS
  • SEE TOP 10
Share of soul
1
1. Bosch

Soul: 71.99 / Wallet: 92.3

2
2. Levis

Soul: 53.85 / Wallet: 66.88

3
3. Makita

Soul: 58.13 / Wallet: 57.97

4. Stihl

Soul: 62.56 / Wallet: 31.76

5. Black & decker

Soul: 47.96 / Wallet: 37.03

6. Grohe

Soul: 53.72 / Wallet: 29.42

7. Tec7

Soul: 54.15 / Wallet: 23.74

8. Pattex

Soul: 46.7 / Wallet: 20.65

9. Knauf

Soul: 35.59 / Wallet: 33.88

10. Powerplus

Soul: 35.37 / Wallet: 33.88

Share of wallet

Do it yourself

Brand logo
01
Bosch
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Brand logo
02
Levis
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Brand logo
03
Makita
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04
Stihl
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05
Black & decker
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06
Grohe
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07
Tec7
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08
Pattex
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09
Knauf
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10
Powerplus
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11
Metabo
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12
Stanley
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13
Tesa
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14
Soudal
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15
Hansgrohe
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16
Worx
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17
Nilfisk
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18
Bison
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19
Rubson
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20
Xyladecor
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21
Rockwool
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22
Polyfilla
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23
V33
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24
Aquaplan
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Rank

Brand

100 80 60 40 20 0
Selected brand Average sector

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