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Ranking best brands 2023

Telecom

Sample: 4,500 people, representative of total Belgian population Fieldwork period: October/November 2022
Method: Online Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum, Cross-Selling Potential, Experience, Brand Image.

Top 9 Telecom Brand

  • 1. SAMSUNG
  • 2. APPLE
  • 3. MI
  • 4. ONEPLUS
  • 5. HUAWEI
  • 6. NOKIA
  • 7. OPPO
  • 8. SONY
  • 9. MOTOROLA
  • SEE TOP 10
Share of soul
1
1. Samsung

Soul: 91.51 / Wallet: 66.41

2
2. Apple

Soul: 61.9 / Wallet: 64.48

3
3. Mi

Soul: 35.33 / Wallet: 33.33

4. Oneplus

Soul: 34.81 / Wallet: 19.03

5. Huawei

Soul: 30.54 / Wallet: 15

6. Nokia

Soul: 30.5 / Wallet: 14.06

7. Oppo

Soul: 25.97 / Wallet: 14.78

8. Sony

Soul: 25.09 / Wallet: 10.87

9. Motorola

Soul: 6.61 / Wallet: 13.11

Share of wallet

Telecom

Brand logo
01
Samsung
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Brand logo
02
Apple
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Brand logo
03
Mi
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04
Oneplus
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05
Huawei
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06
Nokia
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07
Oppo
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08
Sony
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09
Motorola
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Rank

Brand

100 80 60 40 20 0
Selected brand Average sector

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