Ranking best brands 2024
Automotive
Sample: 4,500 people, representative of total Belgian population
Fieldwork period: October/November 2023
Method: Online
Share of Wallet: Price Premium, Market Share, First Choice
Share of Soul: Awareness, Brand Attachment, Brand Momentum,
Cross-Selling Potential, Experience, Brand Image.
Top 10 Automotive Brand
- 1. MERCEDES
- 2. BMW
- 3. TOYOTA
- 4. VOLKSWAGEN
- 5. AUDI
- 6. PEUGEOT
- 7. VOLVO
- 8. RENAULT
- 9. TESLA
- 10. KIA
1. Mercedes
Soul: 53.65 / Wallet: 70.24
22. Bmw
Soul: 48.22 / Wallet: 75.42
33. Toyota
Soul: 42.35 / Wallet: 68.15
4. Volkswagen
Soul: 52.67 / Wallet: 56.06
5. Audi
Soul: 59.82 / Wallet: 44.93
6. Peugeot
Soul: 36.22 / Wallet: 46.57
7. Volvo
Soul: 44.93 / Wallet: 32.53
8. Renault
Soul: 28.27 / Wallet: 47.35
9. Tesla
Soul: 36.68 / Wallet: 33.72
10. Kia
Soul: 36.71 / Wallet: 31.42
A
Audio/Video AutomotiveD
Dairy & Plant-Based FoodG
GardeningH
Home ComfortI
ITK
Kitchen appliancesL
Large household appliances Liquors & SpiritsP
Pet FoodR
Renovation & decoration Retail (FMCG) Retail (Hi-Fi, Electro) Retail DIY & GardenS
Salty Snacks Soft & Fruit Drinks Stationery Sweet SnacksT
Tools & machinesW
WaterAutomotive
